land and water around Honeygar

There's a new era of nature-based climate solutions - and it's high-integrity

Sarah Brownlie

Sarah Brownlie Programme Director

3 min read

High-Integrity Nature Markets: A Turning Point for Business and Climate

As businesses worldwide accelerate their journey to net zero and nature-positive, high-integrity nature-based solutions (NbS) are emerging as a critical component in tackling climate change and biodiversity loss. The UK Government’s recent announcement on High-Integrity Nature Market Principles reinforces the need for private sector investment in credible, scientifically backed carbon and biodiversity markets. With 94% of UK-based Forbes 2000 companies having set net-zero targets, the demand for high-quality, high-integrity nature credits is set to increase significantly.

At the forefront of this evolution, standards such as the Wilder Carbon Standard for Nature and Climate are ensuring that nature markets deliver measurable, quality and long-term benefits. Unlike conventional carbon offsetting schemes, high-integrity credits go beyond simple carbon capture they reinstate natural processes, improve biodiversity, and strengthen climate resilience. This holistic approach ensures that carbon benefits are not only effective but also durable, maximising the potential for long-term ecosystem recovery.

The Business Case for Investing in Nature Now

The urgency of climate action cannot be overstated. ICVCM’s Core Carbon Principles (CCP) have set a global benchmark for integrity, requiring carbon credits to be additional, durable, and transparently governed. These principles, combined with the UK’s Nature Market framework, provide businesses with the confidence to invest in projects that deliver real and lasting climate and nature benefits.

For forward-thinking organisations, nature-based carbon lock-up offers an opportunity to contribute to global emissions reduction while simultaneously building resilience against climate-related risks. Beyond regulatory compliance and net zero commitments, investment in nature aligns with evolving ESG expectations and enhances corporate reputation.

A New Era of Corporate Climate Leadership

Leading companies like Wilder Carbon Approved Buyers are already taking bold steps by funding high-integrity nature restoration projects. These investments not only secure future carbon benefits but also help accelerate the transition towards a nature-positive economy. By engaging in transparent, science-led initiatives, businesses can ensure that their carbon finance contributes to ecosystem restoration rather than temporary carbon storage.

Partnerships between trusted nature delivery organisations like Wilder Carbon Trusted Deliverers aligned to high-integrity standards, such as Wilder Carbon Standard for Nature and Climate, exemplify how businesses can drive tangible climate and biodiversity outcomes. These collaborations ensure that funding is directed toward projects that prioritise ecological integrity and resilience.

Looking Ahead

The shift toward high-integrity nature markets marks a critical turning point in corporate climate action. With demand for credible nature-based solutions growing exponentially, businesses that act now will not only future-proof their sustainability strategies but also play a pivotal role in reversing biodiversity loss and restoring critical ecosystems. As nature markets evolve, the focus must remain on ensuring transparency, scientific rigor, and long-term impact principles that will define the next era of nature-based climate solutions.